Local value creation is at the core of our business, and our employees are our most valuable asset. We generate employment opportunities in both rural and urban areas, and we are committed to enhancing and supporting the communities where we operate.
At Atlanterhavsparken in Ålesund, you will discover our visitor center where you can learn about the production of Norwegian salmon and rainbow trout. Through a variety of activities and tasks, you will delve into local history, the biology of salmon an rainbow trout, environmental considerations, sustainability, and technology, among other topics.
Hofseth is the General Sponsor of the Norwegian Rowing Federation, along with Hofseth Biocare. With this, we will contribute to a fantastic sport that we proudly identify with. In the past, rowing was the only way people could travel between the steep mountains of Storfjorden, and today, Norway has amazing athletes who compete with the very best across the world.
_edited.jpg)
Since 2020, Hofseth has collaborated with the “Lakseelvene på Sunnmøre” through the core project “More Salmon and Sea Trout in Sunnmøre,” and the partnership continues today. We have contributed more than NOK 10 million to strengthen knowledge about the status of wild salmon and sea trout in rivers and marine areas connected to the Storfjord.
Led by NORCE (Norwegian Research Centre), the project has provided a comprehensive overview of the situation through fish counts, detailed mapping of impacts in the rivers, and research into the factors limiting wild salmon and sea trout populations.
Hofseth is committed to taking responsibility for protecting wild salmon while farmingsalmon and trout in the Storfjord.
Hofseth is committed to taking responsibility for protecting wild salmon while farmingsalmon and trout in the Storfjord.
Hofseth has chosen to invest significant resources into Project Løvetann, an initiative dedicated to helping young people experience achievement, purpose, and a sense of belonging. We believe it is essential that children and young people growing up today are seen for who they are and are given the opportunity to develop their strengths .
A strong society depends on a diversity of skills and talents, and every individual plays an important role. Roger Hofseth, CEO of the Hofseth seafood company, has been a key driving force behind the establishment of the project. This is a long-term commitment, and an initiative Hofseth intends to further develop in the years to come.
Hofseth is committed to supporting initiatives that create positive impact in our local communities. Each year, we provide financial support to selected projects within sports, environmental efforts, and community development.
In 2026,funding was awarded to: Project Løvetann, Lakseelvene på Sunnmøre, The Norwegian Rowing Federation, Swix/Hofseth Ski Team, and Stordal Alpine Center.
The application process for 2027 funding will open at a later date. Further details about the funding criteria and how to apply will be shared closer to the application period.
